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  • Client

    McGrath

  • Location

    Binalong, NSW

  • Type

    Rural Landholding

  • Project Scope

    Custom Proposal + Information Memorandum

  • THE PROJECT

    Mylora is a significant mixed farming asset located in Binalong, New South Wales, positioned to appeal to high net worth buyers, established landowners, trophy asset collectors and foreign investors. The engagement began with the design of a custom proposal to support the appointment process, which subsequently rolled out into the full Information Memorandum.

    Our scope included brand design for Mylora, the design and layout of both domestic and international versions of the Information Memorandum, and the creation of custom iconography and map illustrations to clearly communicate scale, infrastructure, location and operational attributes. The result is a considered, investment-grade document designed to instil confidence across a global buyer audience and reflect the calibre of the asset being offered to market.

Luxury rural property brand identity for Mylora NSW featuring elegant serif lockup typography on textured paper with sophisticated neutral colour palette
Prestige farming property aerial drone at dusk for Mylora in Southern Tablelands showcasing 3,209 hectare mixed enterprise landscape with golden hour atmospheric lighting
Heritage farm marketing for Mylora prestige rural property showcasing livestock enterprise with sheep herd in atmospheric morning light under bare winter trees
Custom iconography and graphic design system for prestige rural property Mylora featuring bespoke icons representing enterprise flexibility including livestock, cropping and accommodation amenities